Ushering in a new age of phone interactions
What HTC takes for granted is what they can also take advantage of, like something as common as gripping a phone. Edge Sense transforms this fundamental gesture into a completely new and revolutionary interaction with your phone. With a simple squeeze, Edge Sense lets you enjoy even more of the things you love. Taking photos. Launching your favorite apps. Text on the go. Before, it was a hassle to reach these features, but they simplified it into a single motion. Thinking outside the box, HTC is now bringing you the next age of phone interactions.

You have the power to change
Edge Sense dramatically expands the functionality of your phone. You can configure it to access a wide range of functions and applications. One squeeze can open Facebook, Twitter, or Pinterest. And with Google Assistant just a squeeze away, you get two powerful voice assistants ready at your command! With one easy gesture, the HTC U11 will assist you with anything you need, and it’s all up to you.

Taking photos made natural
Launching your camera has never been easier. No more fumbling for buttons or awkward hand positions. Just lift, squeeze, and smile. Finally, taking pictures on your smartphone feels natural like you are actually using a camera.

A photo without limits
HTC U11's water resistance coupled with the remarkably useful Edge Sense technology lets you actually take photos underwater ! Even though the water won’t allow you to use your screen, Edge Sense makes it possible to snap all you like with an effortless squeeze. During the cold winter months, will be able to operate your phone easily without having to remove your gloves.

The most advanced headset ever built for personal audio
Immerse yourself in purer audio. HTC U11 introduces the latest version of HTC USonic, which now combines Active Noise Cancellation with the ability to tune audio to your unique hearing. Other headsets focus more on obtaining great sound quality while overlooking the fundamentals – each of our hearing structures are different. USonic earbuds map your inner ear with an advanced sonar-like technology and then adapt the sound profile to your unique biology. This creates an incredibly personal and optimized listening experience with vibrant audio shaped specifically for you.

Immerse yourself in pristine audio with Active Noise Cancellation
Shut out interruptions. HTC USonic now incorporates Active Noise Cancellation, which reduces disruptions and distractions around you, so you can stay focused on your music. Active Noise Cancellation continuously monitors environmental sound levels, and quickly adjusts to any new noises or disturbances. HTC USonic with Active Noise Cancellation works automatically. So you’re free to stay focused on your music, videos or games.

A more powerful BoomSound top and bottom
BoomSound™ Hi-Fi edition speakers got an upgrade too. HTC improved the speaker design to deliver 100% more loudness and 150% improvement in Dynamic Range Audio. On top, the tweeter now offers an acoustic chamber that allows the highs and mids to sound richer. While below, the woofer sports a new speaker and improved magnetic circuit design for louder, clearer and appreciably deeper bass tones. The result? A natural soundscape with exceptional audio detail.

Reflects U brilliantly
The liquid glass surface is crafted to impress using Optical Spectrum Hybrid Deposition. By randomly layering highly-refractive precious minerals across the phone’s back cover, HTC created stunningly vivid new colors that transform light with every movement you make.

Symmetrically slim from every angle
The new seamless curved look of HTC U11 is achieved through heating and then bending the glass using extreme pressure. It’s a tricky process to master, but the resulting unique all-around 3-axis symmetry produces a phone that is slim no matter which way you hold it. With 3D glass on both front and back, it’s not only beautiful but more secure and comfortable to hold.

True-to-life color
HTC U11 has a 5.5" 3D glass screen designed to preserve the authenticity of the image. With HTC best display and true-to-life color reproduction, they provide you a purer full-framed viewing experience. This display avoids the cropped pictures or distorted colors at the edge that are the results you can expect from a curved screen.

The #1 smartphone camera on the market
The HTC U11 camera has achieved an incredible DxOMark 90 score, making it the highest rated smartphone ever in DxOMark history. Impressive multi-axis optical and electronic stabilization system and super-fast autofocus in all lighting conditions make the camera quick, your pictures sharp and videos smooth. Camera is improved and video for a more dynamic exposure range with HDR Boost without the lag, new white balance enhancement, a major reduction in noise, and excellent detail preservation. With the award-winning HTC U11 camera, you will be impressed with each and every shot.

A powerful photo studio in your hand
HTC U11 introduces Auto HDR Boost to give you all the benefits of HDR without the lag. HDR Boost offers clearer, more balanced pictures by taking multiple shots that measure the darkest shadows and brightest highlights without any slowdown. HTC U11 enhances textures and colors, increases visible detail and brings out the best in every shot. HTC uses the same technique to improve motion picture quality, Temporal Noise Reduction automatically uses information from the previous and next frames to remove unwanted noise and deliver the clearest video.

Fast and precise like the human eye
Great news for serious photographers. HTC U11 incorporates the same full sensor auto-focus technology that’s found in top DSLR cameras. So you can enjoy significantly faster focus speeds. Typically, only a few sensors are used for focusing, but with the new UltraSpeed Autofocus, all of the pixels are used for phased detection autofocus. Through the combination of advanced hardware and software, HTC U11 lets you focus on your subject fast and precise like the human eye, regardless of its position on the frame. Brilliant for moving objects, live footage, and low-light scenarios.

Look your best at every angle
The new front camera now combines high-resolution 16MP detail and UltraPixel light sensitivity for brilliant selfies day or night. It also utilizes the same powerful HDR Boost and noise reduction as the main camera. Up your selfie game with the new HTC U11 front camera.

Relive your memories in 360° of sound
Using four optimally positioned omni-directional microphones together with the new 360 Real-life Recording technology, HTC brings you their best 3D audio recording quality yet. The HTC U11's microphones work together to record audio from all directions and with 360 Real-life Recording, you can zoom in on the video to target your subject and amplify their specific sounds.

Experience the most vivid and clear video quality
After years of development, HTC is proud to finally introduce their Temporal Noise Reduction technology that will deliver some of the clearest video yet. By analyzing information from the previous and next frames, the HTC U11 removes unwanted electronic noise for some of the clearest motion picture quality you can find.

A smart digital companion for you
Inside every HTC U11, you will find an AI companion who is devoted to you, and we’ve made it smarter than ever before. HTC Sense Companion will get to know you and your daily patterns over time in order to offer you more convenience with each and every day.

Don’t get caught by surprise
Some days, you might be in too much of a hurry to make sure your phone is fully charged. HTC Sense Companion is smart enough to notice if you have any appointments that day and will remind you to recharge while you have time or bring a power bank.